Minimum order values that actually get enforced (set them per tier)

Every wholesaler has a minimum order value. Almost none enforce it — because the person taking the order has no way to know it applies, and no appetite for the argument.

Why blanket minimums fail

One MOQ for everyone is wrong for everyone: too high for small accounts you are growing, meaningless for big ones. Minimums make sense per tier — the wholesale tier earns its deeper discount by ordering in volume; the trade tier has a lower bar.

Enforcement at the point of sale

The MOQ has to surface while the order is being built, not on the invoice afterwards. A prompt at submit — "this account's tier has a £150 minimum; order is £112" — turns policy into practice without a confrontation. The rep can add lines, or consciously override with a reason, but nobody undershoots by accident.

B2B Price Tiers holds a minimum order value per tier, and Trade Order POS prompts when a cart falls short. Policy, enforced, politely.

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